Communicating During a Crisis
Your company or nonprofit organization deals with problems every day. But sometimes an incident emerges that severely disrupts your operation and has the potential for a severe, long-term impact financial or otherwise. Your organization has suddenly found itself in the middle of a crisis. Learn the fundamentals of what to say when you during a crisis, how to craft the message, and when to say it. Through case studies and participation in a simulation you will have an opportunity to learn how to communicate during a crisis.
- Learn how to respond during when a crisis emerges within a company or nonprofit organization
- Understand the three key elements of a crisis communication responses – form, strategy and content
- Practice crafting a crisis communication response through case studies and simulation.
- Small Business Owners
- Nonprofit Managers
- Designated Spokesperson