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100% Online Bachelor's in Business Administration Course Descriptions

ACC 201   Financial Accounting
3 credits
This course introduces the student to generally accepted accounting principles, basic accounting systems, accounting theory, and financial statements.

BUA 310   International Business
3 credits
Prerequisite: ECO 201 or 202
This course introduces the student to the economic, political, social, and cultural issues of operating a business in a global economy. An understanding of exchange rate mechanisms, international trade agreements, and international strategies is developed.

BUA 350   Business Law
3 credits
Topics include the American legal system, contracts, property, negotiable instruments, creditors’ rights and bankruptcy, agency, business organizations, labor and employment relations, government regulations, and torts.

BUA 402   Strategy and Policy
3 credits
Prerequisite: FIN 300 or 301
(Senior standing, completion all business core courses before taking this course)
A capstone business course that integrates the functional areas of a business with the strategic decision-making process. In a team environment, students are expected to employ the skills and knowledge learned from their academic career in a computer-simulated industry. An analysis of case studies and/or current business articles is used to link academic concepts and theories to real-world situations.

BUS 495   Synthesis Portfolio
1 credit
(AGS students only, senior standing, completion of all business core courses before taking this course)
Students reflect on their learning processes through integration of the liberal arts core with the curriculum of the Bachelor of Business Administration program. Its primary focus is to examine the critical thinking skills developed throughout the entire academic program resulting in the completion of degree requirements.

COM 232   Public Speaking
3 credits
A course applying traditional rhetoric and communication theory to oral presentations. Students study, write, deliver, and evaluate public speeches. Emphasis is placed on the students’ ability to speak from an outline in a variety of situations including informative speaking, persuasive speaking, and demonstration speaking. All presentations are made in class and videotaped to aid in evaluation.

ECO 202   Microeconomics
3 credits
Prerequisite: MAT 100 or 105 or 111 or 122 or 123 or 130 or appropriate math placement test score
An introduction to the principles underlying the behavior of business firms, resource owners, and consumers within a system of price-making markets. Introduces the theory of value and distribution.

ENG 230   Professional Composition and Research Writing
3 credits
(AGS students only)
This course enhances students’ composition and critical-thinking skills, by providing experiences with a range of writing strategies, with emphasis on expository and argumentative prose. Students develop an awareness of the resources of language and of the stages in the writing process. The course aims to help make students more competent in standard edited English and to prepare them for the writing they will do in college and in their careers. The course also introduces students to the principles of college research, with emphasis on analytical reading of research material, focused use of sources, and the methodology of citation and documentation. It acquaints students with techniques of interviewing and conducting surveys, as well as with search strategies involving resources in print. The course provides guidance for students as they apply research principles to subjects within their disciplines or areas of interest.

FIN 300   Finance: Theory and Applications
3 credits
Prerequisite: ACC 201
An introduction to essentials of financial management. Emphasis is placed on the sources, uses, and cost of funds; capital budgeting; cost of capital; management of working capital; and financial statement analysis.

FIN 400   Investments
3 credits
Prerequisites: ACC 201; FIN 300 or 301
This course examines the construction and management of investment portfolios to meet the needs of personal and institutional investors. Students investigate the selection of securities to balance income, risk, and capital growth.

HIS 114   World History Since 1900
3 credits
(AGS students only)
A survey of important developments in political, social, economic, and cultural history from 1900 to the present. Emphasis is on the increasing interconnectedness of societies throughout the world and the rise of a more global economy and culture.

MAT 123   Introductory Statistics and Probability
3 credits
(AGS students only)
A study of topics including descriptive statistics and data analysis; elementary probability; binomial, hyper geometric, and normal probability models; the central limit theorem; confidence intervals; elementary hypothesis testing; linear regression; and correlation. Students apply these topics to problems arising from the natural sciences, social sciences, health industry, and business environment.

MGT 213   Principles of Management
3 credits
Prerequisite: ENG 105 or 230
A systematic analysis of the management process involving an integration of classical, behavioral, and modern contemporary philosophies. The importance of relating the theoretical principles of planning, organizing, leading, and controlling to practical experience is featured.

MGT 311   Human Resource Management
3 credits
Prerequisite: MGT 213
A comprehensive study of the personnel management function. Topics include planning, recruiting, testing, selection, training, compensation, policy development, performance appraisal, government regulations, and labor relations.

MGT 420   Entrepreneurship and Small Business Management
3 credits
Prerequisite: MGT 213
This course focuses on the activities and problems of the small or family business. Common problems faced by such entities during start-up or in transition states are addressed (i.e. cash flow, family conflict, employee relations, expansion, and capital needs). Hands-on experience is provided through case studies, exercises, projects, and software. This course allows the student to investigate, analyze, and discuss the fundamentals and details specific to developing an effective business plan.

MKT 201   Principles of Marketing
3 credits
Prerequisite: ENG 105 or 230 or appropriate English placement test score
A general overview of the scope and significance of both domestic and international marketing. The course emphasizes the marketing of consumer and industrial goods and analysis of the marketing mix variables of product, price, promotion, and place. It introduces marketing policies and practices of business firms.

MKT 302   Principles of Advertising
3 credits
Prerequisite: MKT 201
A broad-based view of advertising principles and their application to an organization. Topics include advertising agencies, advertising planning and strategy development, understanding available media alternatives, media planning and buying, creating advertising, and the integration of advertising with other elements of the marketing communications mix (i.e. promotions, public relations, personal selling, and direct marketing).

MKT 318   Personal Selling Skills
3 credits
Prerequisite: MKT 201
A key factor for success in the business world is the ability to sell products, services, personal capabilities, ideas, and/or solutions to problems. This course focuses on understanding and practicing the consultative selling process, including prospecting, preparing, presenting, determining objections, handling objections, and closing a sale. The course consists of learning sales principles and practicing these through role-playing.

MKT 322   Sales Management
3 credits
Prerequisite: MKT 201
A survey of the structure and processes involved in personal selling and in the managerial issues and problems involved in planning and implementing an effective sales-force management program. Topics include the tasks of the sales department and special issues in organizing, recruiting, selecting, training, motivating, compensating, and managing the sales force.

PHI 132   The Examined Life
3 credits
This course builds on the critical reading and thinking outcomes students in GEN 101 and prepares students for their future studies and life by leading them to develop their abilities in three outcome areas: interpretive reasoning, critical reasoning, and global citizenship. Through engagement with historical, multicultural, and contemporary texts, students learn to interpret texts, move from evidence to conclusions, and use their interpretations and conclusions to live a more examined life.

PHI 231   Business Ethics
3 credits
Prerequisite: PHI 130 or 132
An examination of the private, corporate, and social dimensions of business life in the context of a total ethical life. Economic theories and actual business practices and cases are considered and evaluated from the perspective of established normative ethical principles.

TEC 201   Information Systems for Business
3 credits
(AGS students only)
This course is a conceptual study of information technology issues and topics with a focus on how they relate to each of the functional areas of business (i.e. accounting, finance, marketing, operations management, human resources, management information systems). The course makes extensive use of cases and current examples of the increasing role of information technology architectures on meeting the challenge of increasing local, regional, and global competition.

THE 101   Introduction to Christian Theology
3 credits
An introduction to Christian theology understood as the critical and reflective study of God’s revelation through the person, life, and teaching of Jesus Christ and of the implications of this revelation. Proceeding from the Catholic intellectual tradition and incorporating perspectives of other Christian traditions, this course presents theology as a striving for the harmony of faith and reason. Through critical study and reflection, students are introduced to specific concepts, terminology, and methodologies needed to participate well in on-going theological dialogue. Students apply and reflect on their knowledge in written work, presentations, service-learning, community service, and/or retreat experiences.

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Did You Know?

Nine companies within Wisconsin partnered with Marian University and provided input to our Business programs (Source: School of Business and Public Safety, 2013-2014).

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45 S. National Ave.
Fond du Lac, WI 54935-4699

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